Why the Cool Girls Love Anita Ko’s Diamond Jewelry

Anita Ko is known for creating pieces that you can live in.

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Anita Ko is the cool girl’s go-to jeweler. Devotees include Ariana Grande, who glammed it up on The Voice with layers of the designer’s diamond necklaces; Hailey Bieber, who styled her diamond jewels with sweatpants and t-shirts; and Scarlett Johansson, who turned heads with a stack of Ko’s diamond earrings on the red carpet. And it’s not just women: Justin Bieber has too been spotted in Anita Ko necklaces—and the list keeps on going.

A-listers love Anita Ko’s no-fuss modern diamond jewelry because it’s stylish, versatile and flexible. That means you can comfortably wear it to yoga, a business meeting, to dinner and even to bed. But it still packs plenty of sparkle because, well, celebrities still want to shine.

The fashionable Ariana Grande almost never leaves the house without diamond jewelry—even if it’s just Ko’s radiant hoops.

THE VOICE — “Live Top 8 Results” Episode 2118B — Pictured: Ariana Grande — (Photo by: Trae Patton/NBC/NBCU Photo Bank via Getty Images)
LOS ANGELES, CALIFORNIA – MAY 27: (EDITORIAL USE ONLY) (EDITORS NOTE: This image has been retouched) In this image released on May 27, Ariana Grande performs onstage at the 2021 iHeartRadio Music Awards at The Dolby Theatre in Los Angeles, California, which was broadcast live on FOX on May 27, 2021. (Photo by Kevin Mazur/Getty Images for iHeartMedia)

As one of the judges on The Voice, the 28-year-old appeared on the show in body-hugging sexy dresses—and always with diamonds.

“Ariana loves incorporating a subtle sparkle into her look, but nothing overbearing,” says Ko. “She often selects personal and everyday items, such as my huggies with diamond drops, Orbit earrings or a classic tennis-necklace layer.”

The California-born-and-bred designer delivers the effortless-looking luxury style that everyone wants today. Since she started her business in 2006, Ko understood the need for quality diamond jewelry in a contemporary, easygoing style. To this day, she forgoes traditional heavy and rigid metal settings in favor of light and flexible diamond line necklaces, bracelets and drop earrings.

Ko appealed to Hollywood’s younger set whose style is more relaxed and sportier—and who are more often wearing workout wear and jeans than formal attire.

The designer also creates the kind of symbolic diamond jewels that women covet today. She speaks to the desire for talismanic and personalized pieces, such as pendants engraved with everything from zodiac signs to images of wearers’ dogs or cats. Also in the mix are Ko’s signature designs, including the diamond safety pin earring (a longtime bestseller) or her more feminine diamond leaf rings.

It’s all about styling diamond jewelry to express your individuality—be it edgy, relaxed or full-on glamour.

These days, more is more.

Olivia Wilde with the Audi e-tron GT attends Audi and Olivia Wilde’s Sustainable Dinner Celebration on December 08, 2021 in Venice, California. (Photo by Stefanie Keenan/Getty Images)

Tastemakers like Olivia Wilde created a simple layered look with a diamond choker, necklace and long pendant. Hailey Bieber piled on multiple overlapping necklaces, bracelets and earrings. More women, like Scarlett Johansson, are curating their own earring party with a mix of diamond-studded hoops cuffs, and studs.

These are stylish diamond jewels without being trendy: A great hoop or line necklace never goes out of style! Ko is committed to creating finely crafted diamond jewelry (all made in workshops in Los Angeles) that has staying power.

It’s about making diamond jewelry an everyday luxury accessory and a lasting heirloom all rolled into one great piece.

<> at Skylight Modern on September 28, 2018 in New York City.
BEVERLY HILLS, CALIFORNIA – NOVEMBER 18: Scarlett Johansson attends the 35th Annual American Cinematheque Awards Honoring Scarlett Johansson at The Beverly Hilton on November 18, 2021 in Beverly Hills, California. (Photo by Axelle/Bauer-Griffin/FilmMagic)

“We as women from all walks of life can agree on one thing, and that is how beautiful and special diamonds make us feel,” says Ko. “Jewelry is meant to be coveted, it’s symbolic and meaningful and it always makes me smile to see so many of my clients enjoying my pieces, whether it’s on the red carpet or in everyday life.”