Kendall Jenner is the New Face of Jewelry Brand Messika
The iconic brand teams up with an iconic model.By Jane Asher |
It’s only fitting that an iconic brand like Messika would partner with an iconic model. Enter Kendall Jenner, the latest face of Messika as unveiled today in a gorgeous campaign shot by Chris Colls in the South of France.
“I wanted to illustrate a subtle alliance between grace and strength and capture an image of an alpha woman with a mysterious and hypnotic aura,” says Valérie Messika in a press release. “Kendall perfectly embodied that for me.”
Read More: How Diamond Jeweler Valérie Messika Found Her ‘Place’ Designing with Natural Diamonds Exclusively
The aquatic-themed photoshoot dressed Kendall in a variety of simple, slick, sleek athleisure looks paired with Messika’s easy-to-wear diamond jewels. “Accumulations of jewels stacked across the fingers, wrists, decolletage and neck dance in reflections of sunlight and give rhythm to the look,” states the brand in its press release. The total effect proves the age old adage: sometimes less really is more.
“Kendall, with her eyes fixed on the lens, is alluring and magnetic,” the brand continues. To campaign viewers, Kendall and the diamonds are equally irresistible.
“Messika’s jewelry has always reminded me of Paris, one of my favorite cities,” explains Kendall in the press release. “During the shoot, I was able to see so many beautiful pieces, which gave me a deeper appreciation for the craftsmanship of the house that goes into even the smallest earring.”
Craftsmanship is a core value of the brand, and runs deep within every design. The iconic Move Uno design appears in ring, bracelet and necklace form, styled in a stack with the Move Noa bangle, Move Classique bracelets and the My Twin ring (featured in our holiday trend report).
Like what you see? Better move to it; Messika’s time is here and now.