Stunning Natural Diamonds from the Front Row at Pharrell’s Debut Louis Vuitton Show

The men’s show in Paris was Pharrell Williams’ first as creative director.

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Pharrell Williams’ debut as Louis Vuitton’s newest men’s creative director is off to a star-studded start at Louis Vuitton’s Spring 2024 Menswear Collection Runway Show in Paris. Stylish celebrities sat front row showing off gorgeous Louis Vuitton ensembles and sparkling natural diamonds to match.

It’s no surprise that diamonds took center stage at the show, given Pharrell’s love for bling and his latest venture into the auction space, opening Joopiter in 2022, a global digital-first auction house and content platform.

Below, take a look at the natural diamonds and the celebrities who wore them at Pharrell’s inaugural Louis Vuitton show.


Courtesy of Tiffany & Co
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Queen B wore a Custom Tiffany T Necklace with Tiffany T, Picasso Studio and Jean Schlumberger® by Tiffany & Co. rings, appropriate for the Brand Ambassador.


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The actress repped her usual Bulgari, wearing the Maison’s Viper necklace with a Bulgari snake head pendant. She also wore multiple rings and a diamond bracelets.

Pharrell Williams

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The LV creative director wore his signature custom Tiffany sunglasses, the rims dotted with natural diamonds, plus diamond studs and diamond bracelets.

Rihanna and A$AP Rocky

The couple arrived wearing plenty of natural diamonds, Rihanna rocking a Jacob & Co. Caviar Tourbillon watch, fully set with over 400 baguette diamonds weighing over 38 carats, as a choker. She initially paired the choker with a few tennis necklaces and then switched things up with a sapphire and diamond tassel lariat necklace from Joseph Saidian & Sons. She also wore a diamond brooch clipped onto her beanie for an effortlessly cool look. A$AP was also decked out in diamond brooches and chains.

Kim Kardashian
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Kim wore two natural yellow diamond rings designed by Lorraine Schwartz for Pharrell Williams.

Lenny Kravitz

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The musician loves his natural diamond bling, pairing delicate, layered tennis necklaces with a sequin top and moto leather jacket.

Tyler the Creator

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Diamond studs and a hefty diamond tennis necklace added the perfect touch of sparkle to the rapper and producer’s look.