BREAKING: Angolan Diamond Leaders, Endiama and Sodiam, Join the Natural Diamond Council

Angola’s two leading state-owned diamond institutions, ENDIAMA E.P. and SODIAM E.P., have formally announced their joint commitment to generic category marketing by joining the Natural Diamond Council.

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Angola’s two leading state-owned diamond institutions, ENDIAMA E.P. and SODIAM E.P., have formally announced their joint commitment to generic category marketing by joining the Natural Diamond Council (NDC) as contributing members, effective July 1, 2025. 

As the third-largest global producer of natural diamonds and one of the most promising in terms of future deposit discoveries, Angola continues to strengthen its position as a responsible and influential player in the global diamond industry. This move reinforces the country’s commitment to transparency, sustainability, and consumer education on the unique value of natural diamonds. 

The natural diamond sector remains a vital pillar of Angola’s socioeconomic development, supporting employment, infrastructure, education, and healthcare in producing regions. 

“With Angola’s diamond industry on the rise, promoting the values and socioeconomic contributions of natural diamonds is a national priority,” stated Diamantino Azevedo, Angola’s Minister of Mineral Resources, Oil and Gas. “By joining the Natural Diamond Council, Endiama and Sodiam are formalizing our dedication to a global strategy that highlights the unmatched benefits of natural diamonds to new generations of consumers.” 

“We are thrilled to welcome ENDIAMA and SODIAM to the NDC at such a pivotal time for the industry,” said David Kellie, CEO of Natural Diamond Council. “Their membership will significantly enrich our collective voice in sharing the powerful story of natural diamonds rooted in positive impact, rarity, and authenticity.” 

ENDIAMA and SODIAM will commence their commitment to global category marketing through the NDC with a contribution of $8M dedicated to the second half of 2025, supporting the most critical commercial season for the industry.   

Current NDC member, De Beers, concurrently announced it will commit additional contribution to the NDC by matching ENDIAMA and SODIAM commitment of $8M for 2025. 

ENDIAMA and SODIAM now join current NDC members: De Beers, Okavango Diamond Company, Petra Diamonds, Rio Tinto, and Murowa. 

ABOUT ENDIAMA 

Founded on January 15, 1981, ENDIAMA E.P. is Angola’s national diamond company, responsible for managing the State’s interests in the diamond sub-sector. While maintaining its focus on core mining operations, ENDIAMA is actively expanding across the diamond value chain through partnerships with internationally recognized companies in cutting, polishing, and jewellery. 

The company’s strategy is guided not by revenue alone, but by a commitment to local development, social impact, and alignment with global ESG standards. ENDIAMA seeks to transform Angola’s natural resources into sustainable value for the country and its people, especially in producing regions. 

As part of its diversification efforts, ENDIAMA is expanding into gold refining as a catalyst for developing a national jewellery industry, further strengthening Angola’s position in the global luxury and value-added market. 

ABOUT SODIAM 

SODIAM E.P. (Empresa Nacional de Comercialização de Diamantes de Angola) is the Angolan public company responsible for the marketing and sale of rough diamonds. Acting as a trusted interface between producers and international buyers, SODIAM ensures transparency, traceability, and fair value for Angola’s natural resources. The company also leads strategic initiatives to promote beneficiation and local value addition in the diamond value chain. 

ABOUT NATURAL DIAMOND COUNCIL (NDC) 

The Natural Diamond Council is a not-for-profit organization dedicated to promoting and protecting the integrity of the natural diamond industry worldwide. Rebranded in 2020, the NDC serves as the authoritative voice of natural diamonds, inspiring and educating consumers through compelling stories of their rarity, positive impact, and emotional value. The NDC supports the livelihoods of over 10 million people across the diamond supply chain. 

Natural Diamond Council (NDC) is a not-for-profit organization dedicated to promoting and protecting the integrity of the natural diamond industry worldwide. NDC serves as the authoritative voice for natural diamonds, inspiring and educating consumers on their real, rare and responsible values.